susangrant

I recently interviewed Susan Grant, the Country Director of Save the Children Nigeria at the #Race4Survival event held in Abuja, Nigeria on 2nd November, 2013. Enjoy the interview which was woven around Social Media for Social Good.
Blossom:
Susan, it is my pleasure to talk with you. Save the Children has over time incorporated Social Media in most campaigns they drive. Why the particular interest in Social Media?
Susan:
We believe that everyone has a role to play to improve the chances of Children to have a good life. This #Race4Survival is an opportunity to mobilize thousands of Nigerians to say “we have had enough of the number of children who are dying from preventable diseases, it has got to stop now “
There are too many children’s lives on the line, so today we have brought together hundreds of children and adults who are taking part in the #Race4Survival and this is to show that commitment that they want to do more so that by 2030, we can end and we can have no child dying from preventable diseases.
Blossom:
Why the inclusion of pop culture and Social Media? There was a video that Hollywood Stars and Bollywood Stars came together just to increase this awareness. I want to specifically know why Save the Children Nigeria decided to involve pop culture, technology and Social Media in the campaign for #Race4Survival?
Susan:
We want to reach everyone and if you think about Nigeria, many people have smart phones. With Social Media, we feel that we can reach all parts of the country to say “look, take up the baton and also play a part in the race for a child’s survival“
With Social Media, you can connect with other spheres maybe the print media. Many people in Nigeria do not have a television but they have a smart phone. We believe that to be able to get the message across and also mobilize others to take action, Social Media is a good tool to use.
Blossom:
You have been in Nigeria for a while, how do you see the trend of Social Media usage by young Nigerians? Are you comfortable with the trend as there is a general feeling that it is an opposition tool against the Government?
Susan:
Everyone must firstly be responsible before they can use Social Media responsibly. You have to make sure that your information is correct and that you are passing the right message. For our young people, it is a good media but you have to use it responsibly and make sure that you are not causing any harm or upset to others.
For parents, you have to know how your children are using Social Media because we need to protect the young people. Unfortunately, there are people out there that are using it to prey on children. First and foremost, you have to make sure that children using Social Media are protected.
Blossom:
Can you give a last word that can inspire the average young Nigerian to wake up and lend his/her voice to the #Race4Survival Campaign?
Susan:
In Nigeria, we say “Great Nation” and I think we should say “Fantastic people” and every Nigerian coming together can ensure that no child dies from a preventable disease. We have got the strength in Nigeria to do that. We just need to take the action. So go for it Nigeria.

Extras: Take action today! Sign the Global petition to save Children’s lives. It is a #Race4Survival courtesy of Save the Children, Nigeria.

Click here to sign the petition and add your voice calling for urgent action to save children’s lives.